Weekly Production Log 3

Weekly Production log 3

This week we decided as a group to do my idea, then we created questionaries and gave them out to people in our age range for them to complete so that we will have dine market research and see what our audience thinks about our future music video. Once we collected all the data we also had to do a focus group to find out specifically qualitative data for our music video, however the results we received were very mixed and usually negative, most people in our range range did not like the song its self, our idea was good but the song was not overall liked, and so we decided to change the song, so we had to scrap our original idea and go with a different song and idea from within our group of 4 people. This meant that we had to create a new idea for the song that we picked and develop as thoroughly as we could, and then go ahead and do all the market research again, which did take some time.